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Strategic groups are clusters of firms that share ________ strategies.


A) differing
B) the same
C) similar
D) new

E) B) and D)
F) None of the above

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Scenario analysis is a superficial approach to forecasting that seeks to explore possible developments that many only be connected to the past.

A) True
B) False

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Executives must be careful to avoid spending so much time and effort tracking the actions of ________ that they ignore ________.


A) competitors;customers
B) customers;competitors
C) traditional competitors;new competitors
D) existing customers;existing competitors

E) A) and B)
F) None of the above

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The aging of the population,changes in ethnic composition,and effects of the millennial generation are ________ changes.


A) macroeconomic
B) global
C) sociocultural
D) demographic

E) B) and C)
F) A) and B)

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Environmental monitoring deals with tracking changes in environmental trends that are often uncovered during the environmental scanning process.

A) True
B) False

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True

In some industries,low switching costs can act as an important barrier to entry.

A) True
B) False

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In general,the threat of substitutes is heightened because the Internet


A) lowers switching costs.
B) lowers barriers to entry.
C) introduces new ways to accomplish the same task.
D) increases output per unit of cost.

E) A) and D)
F) None of the above

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C

The Porter five-forces model is designed to help us understand how social attitudes and cultural values impact U.S.businesses.

A) True
B) False

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In the value net analysis,complementors are


A) firms that produce substitute products.
B) firms that produce products that have a positive impact on company product value.
C) customers who compliment the company for their good products and services.
D) firms that supply critical inputs to a company.

E) A) and D)
F) B) and C)

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Boards of directors use outsiders to critique their strategy.This is necessary mostly to improve


A) financial returns.
B) organizational hierarchy.
C) perceptual acuity.
D) employee relations.

E) B) and C)
F) A) and D)

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The bargaining power of the buyer is greater than that of the supplier when


A) volume of purchase is low.
B) the buyer profit margin is low.
C) cost savings from the supplier's product are minimal.
D) threat of backward integration by buyers is low.

E) B) and C)
F) All of the above

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Airbnb,a room-sharing site,offers more rooms than Marriott.Goldman Sachs suggests that the supply of new rooms over the next two years will outpace the previous five even though the growth of American occupancy rates has begun to slow.Which competitive force is involved in this situation?


A) the threat of favorable government policies
B) the threat of new buyers
C) the threat of new entrants
D) the threat of proprietary products

E) A) and B)
F) B) and D)

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What is the difference between the demographic segment and the sociocultural segment in the list of general environment factors that impact the strategy and performance of a firm? Provide specific examples to support your discussion.

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Answered by ExamLex AI

The demographic segment and the sociocul...

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Environmental forecasting does not involve plausible projections about the ________ of environmental change.


A) direction
B) scope
C) speed
D) lack of intensity

E) A) and C)
F) A) and D)

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Which of the following statements about strategic groups is false?


A) Two assumptions are made: (1) no two firms are totally different,and (2) no two firms are exactly the same.
B) Strategic groupings are of little help to a firm in assessing mobility barriers that protect a group from attacks by other groups.
C) Strategic groups help chart the future directions of firm strategies.
D) Strategic groups are helpful in thinking through the implications of each industry trend for the group as a whole.

E) None of the above
F) A) and B)

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Corporate retreats do not


A) permit companies to discuss larger marketplace trends.
B) guarantee positive consumer response to new products.
C) give companies an opportunity to look beyond their own industries.
D) oblige management to automatically change strategy.

E) A) and B)
F) A) and C)

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Competitive intelligence generally does not benefit very much from gathering information on competitors from sources in the public domain.

A) True
B) False

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A danger of forecasting discussed in the text is that


A) in most cases,the expense of collecting the necessary data exceeds the benefit.
B) the retrospective nature of forecasting provides little information about the future.
C) it can create legal problems for the firm if regulators discover the company is making forecasts.
D) managers may view uncertainty as black and white while ignoring important gray areas.

E) B) and C)
F) All of the above

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The threat of new entrants is high when there are


A) high capital requirements.
B) low economies of scale.
C) high switching costs.
D) high differentiation among competitor products and services.

E) A) and B)
F) A) and C)

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B

In 2014,Audi introduced the Q3 SUV at a base price of only $32,500.And BMW,with its 1-series,is another well-known example.Such cars,priced in the low $30,000s,compete more directly with products from broad-line manufacturers like Ford,General Motors,and Toyota.This suggests that members of a strategic group can overcome ________ barriers and migrate to other groups that they find attractive if they are willing to commit time and resources.


A) mobility
B) competitive
C) pricing
D) cost

E) A) and B)
F) B) and C)

Correct Answer

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