Question 1

Which of the following represents businesses buying from and selling to each other over the Internet?

Accepted Answer

A)  B2B
B)  B2C
C)  C2B
D)  C2CE) C) and D)
F) All of the above

Question 2

Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone?

Accepted Answer

A)  Knowledge management system
B)  Podcasting
C)  Email
D)  EbusinessE) A) and B)
F) A) and D)

Question 3

Instant messaging (IMing) is a service that enables instant or real-time communication between people.

Accepted Answer

A) True 
 B)False

Question 4

Which of the following represents adwords?

Accepted Answer

A)  Email, instant messaging, podcasting, content management systems, and video and web conferencing.
B)  Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers.
C)  Keywords that advertisers choose to pay for and appear as sponsored links on the Google results pages.
D)  Advertising fees, license fees, subscription fees, transaction fees, value-added services fees.E) A) and B)
F) None of the above

Question 5

Which of the following represents the connecting and communicating tools supporting and driving ebusiness?

Accepted Answer

A)  Email, instant messaging, podcasting, content management systems, and video and web conferencing.
B)  Content providers, infomediaries, online marketplaces, portals, service providers, transaction brokers.
C)  B2B, B2C, C2C, C2B.
D)  Advertising fees, license fees, subscription fees, transaction fees, value-added services fees.E) B) and D)
F) B) and C)

Question 6

What evaluates variables that search engines use to determine where a URL appears on the list of search results?

Accepted Answer

A)  Dot-com
B)  Search engine
C)  Search engine ranking
D)  Search engine optimizationE) A) and B)
F) None of the above

Question 7

All of the following are forms of ebusiness except ______________.

Accepted Answer

A)  Subscription fee
B)  Content provider
C)  Infomediaries
D)  Online marketplaceE) B) and D)
F) A) and B)

Question 8

What are the four challenges facing ebusinesses outlined in the text?

Accepted Answer

A)  Identifying limited market segments, managing consumer trust, ensuring consumer protection, and improving information content.
B)  Decreasing costs, increasing convenience, identifying limited market segments, and adhering to taxation rules.
C)  Identifying limited market segments, managing consumer trust, ensuring consumer protection, and adhering to taxation rules.
D)  Differs depending on the industry where the business operates.E) B) and C)
F) A) and D)

Question 9

Which of the following is not a valid form of an ebusiness revenue model?

Accepted Answer

A)  Value-added services fees
B)  Subscription fees
C)  Advertising fees
D)  Service providerE) A) and B)
F) A) and C)

Question 10

Carfax is an example of a company that sells its products or services directly to its consumers online.Which ebusiness model is Carfax using?

Accepted Answer

A)  C2B
B)  C2C
C)  B2C
D)  B2BE) All of the above
F) C) and D)

Question 11

What are the three primary models that a B2C can use to operate?

Accepted Answer

A)  Click-and-brick, click-and-mortar, pure-play.
B)  Brick-and-mortar, click-and-mortar, virtual.
C)  Brick-and-mortar, click-and-consumer, virtual-and-consumer.
D)  Brick-and-click, brick-and-mortar, brick-and-virtual.E) A) and B)
F) A) and C)

Question 12

John and Jenny have been saving for two years to take their six children on a vacation to Disneyworld.They are surprised to find out that airline tickets are far more expensive than they had anticipated.They decide to try to find cheaper tickets on Priceline where they are allowed to set the price they are willing to pay for the airline tickets.What form of ebusiness model are John and Jenny using?

Accepted Answer

A)  CBC
B)  B2B
C)  C2B
D)  C2CE) A) and D)
F) A) and B)

Question 13

What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?

Accepted Answer

A)  Pay-per-click
B)  Pay-per-call
C)  Pay-per-conversion
D)  All of theseE) All of the above
F) A) and D)

Question 14

A click-and-motor business operates on the Internet only without a physical store.

Accepted Answer

A) True 
 B)False

Question 15

Which of the following statements is accurate when considering the ebusiness challenge of adhering to taxation rules?

Accepted Answer

A)  All online companies must pay sales tax.
B)  Online companies do not have to pay any sales tax.
C)  Some online companies have to charge sales tax.
D)  Online companies that sell physical products have to pay sales tax and online companies that provide intangible services do not.E) None of the above
F) B) and C)

Question 16

What is a service that enables instant or real-time communication between people?

Accepted Answer

A)  URL
B)  IMing
C)  Tacit knowledge
D)  Elicit knowledgeE) None of the above
F) C) and D)

Question 17

What are some of the immediate results businesses found from using instant messaging?

Accepted Answer

A)  Quickly identify which employees are at their computers.
B)  Easily hold simultaneous IM sessions with multiple people.
C)  Resolve questions or problems immediately.
D)  All of these.E) A) and D)
F) None of the above

Question 18

Content providers are companies that generate revenue by providing digital content such as news, music, photos, or videos and examples include Netflix and iTunes.

Accepted Answer

A) True 
 B)False

Question 19

Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty.

Accepted Answer

A)  Consumer trust
B)  Consumer testimonials
C)  Consumer segmentation
D)  Market segmentationE) A) and B)
F) A) and C)

Question 20

Many believe that U.S.tax policy should provide a level playing field for traditional retail businesses, mail order companies, and online merchants.What form of ebusiness challenge is this statement referring to?

Accepted Answer

A)  Adhering to taxation rules.
B)  Ensuring consumer protection.
C)  Identifying limited market segments.
D)  Managing consumer relationships.E) A) and B)
F) A) and C)

Exam 14: E-business

What are the three primary models that a B2C can use to operate?

Correct Answer
verified

Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty.

Correct Answer
verified

What is a service that enables instant or real-time communication between people?

Correct Answer
verified

Correct Answer
verified

Which of the following statements is accurate when considering the ebusiness challenge of adhering to taxation rules?

Correct Answer
verified

Which of the following represents adwords?

Correct Answer
verified

What are the four challenges facing ebusinesses outlined in the text?

Correct Answer
verified

What evaluates variables that search engines use to determine where a URL appears on the list of search results?

Correct Answer
verified

Which of the following represents businesses buying from and selling to each other over the Internet?

Correct Answer
verified

Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone?

Correct Answer
verified

Which of the following is not a valid form of an ebusiness revenue model?

Correct Answer
verified

Content providers are companies that generate revenue by providing digital content such as news, music, photos, or videos and examples include Netflix and iTunes.

Correct Answer
verified

Carfax is an example of a company that sells its products or services directly to its consumers online.Which ebusiness model is Carfax using?

Correct Answer
verified

All of the following are forms of ebusiness except ______________.

Correct Answer
verified

Many believe that U.S.tax policy should provide a level playing field for traditional retail businesses, mail order companies, and online merchants.What form of ebusiness challenge is this statement referring to?

Correct Answer
verified

A click-and-motor business operates on the Internet only without a physical store.

Correct Answer
verified

Which of the following represents the connecting and communicating tools supporting and driving ebusiness?

Correct Answer
verified

What are some of the immediate results businesses found from using instant messaging?

Correct Answer
verified

What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?

Correct Answer
verified

Instant messaging (IMing) is a service that enables instant or real-time communication between people.

Correct Answer
verified

Exam 14: E-business

What are the three primary models that a B2C can use to operate?

Correct AnswerverifiedShow Answer

Internet marketers must develop ___________ to build strong relationships with customers to ensure loyalty.

Correct AnswerverifiedShow Answer

What is a service that enables instant or real-time communication between people?

Correct AnswerverifiedShow Answer

Correct AnswerverifiedShow Answer

Which of the following statements is accurate when considering the ebusiness challenge of adhering to taxation rules?

Correct AnswerverifiedShow Answer

Which of the following represents adwords?

Correct AnswerverifiedShow Answer

What are the four challenges facing ebusinesses outlined in the text?

Correct AnswerverifiedShow Answer

What evaluates variables that search engines use to determine where a URL appears on the list of search results?

Correct AnswerverifiedShow Answer

Which of the following represents businesses buying from and selling to each other over the Internet?

Correct AnswerverifiedShow Answer

Which ebusiness tool increases the speed of business by allowing the transfer of documents with the same speed as the telephone?

Correct AnswerverifiedShow Answer

Which of the following is not a valid form of an ebusiness revenue model?

Correct AnswerverifiedShow Answer

Content providers are companies that generate revenue by providing digital content such as news, music, photos, or videos and examples include Netflix and iTunes.

Correct AnswerverifiedShow Answer

Carfax is an example of a company that sells its products or services directly to its consumers online.Which ebusiness model is Carfax using?

Correct AnswerverifiedShow Answer

All of the following are forms of ebusiness except ______________.

Correct AnswerverifiedShow Answer

Many believe that U.S.tax policy should provide a level playing field for traditional retail businesses, mail order companies, and online merchants.What form of ebusiness challenge is this statement referring to?

Correct AnswerverifiedShow Answer

A click-and-motor business operates on the Internet only without a physical store.

Correct AnswerverifiedShow Answer

Which of the following represents the connecting and communicating tools supporting and driving ebusiness?

Correct AnswerverifiedShow Answer

What are some of the immediate results businesses found from using instant messaging?

Correct AnswerverifiedShow Answer

What generates revenue each time a user clicks on a link that takes the user directly to an online agent waiting for a call?

Correct AnswerverifiedShow Answer

Instant messaging (IMing) is a service that enables instant or real-time communication between people.

Correct AnswerverifiedShow Answer

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