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People feel losses about two and a half times more intensely than they feel gains.

A) True
B) False

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Natural disasters often cause shortages of critical supplies. What outcomes would neoclassical and behavioral economics typically predict from these events?


A) Both would expect prices to rise significantly, whether from market forces or from self-interest overwhelming any sense of compassion for others.
B) Both would expect sellers to keep prices unchanged, whether to keep customers happy long-term or out of a sense of fairness.
C) Neoclassical economists would expect economic chaos and collapse, while behavioral economists would expect everyone to act cooperatively.
D) Neoclassical economists would expect prices to rise dramatically as a natural result of the greater scarcity, and behavioral economists would expect prices to increase less or not at all as people try not to take advantage of the situation.

E) A) and D)
F) B) and D)

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Because of "mental accounting,"


A) people are better able to process price changes than changes in product sizes.
B) people tend to be less risk averse.
C) people pay too little on their monthly credit card bills.
D) people isolate purchases and sometimes make irrational decisions.

E) C) and D)
F) All of the above

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Sellers' sense of fairness in pricing can sometimes lead them to pricing decisions that do not maximize profits.

A) True
B) False

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Framing effects in prospect theory indicate that a given result, such as "an investment return of 10 percent,"


A) will be definitely viewed as a gain, because a loss would be a negative return.
B) can be viewed as either a gain or a loss, depending on the context.
C) will always increase the happiness of the investor.
D) will change satisfaction to an equal but opposite degree as a negative 10 percent return.

E) B) and C)
F) None of the above

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According to behavioral economics, placement of goods in retail stores is often designed to accomplish which of the following?


A) maximize impulse buying by consumers
B) minimize shelving costs
C) maximize convenience for customers
D) maximize the amount of product the store can display

E) None of the above
F) B) and C)

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Which of the following questions best illustrates the "framing effects" studied by behavioral economists?


A) Which would you rather have after lunch today, an apple or an orange?
B) How much would you rather receive: $100 while everyone else gets $110, or $80 like everyone else?
C) Where would you rather invest your funds, in stocks or gold certificates?
D) What would you rather do: go to college and postpone having a full-time job, or forgo college and get a full-time job now?

E) A) and D)
F) A) and C)

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The tendency of people to overestimate the value of their possessions when, say, considering such value for insurance purposes is known in prospect theory as the


A) anchoring effect.
B) endowment effect.
C) status quo bias.
D) confirmation bias.

E) C) and D)
F) None of the above

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The low-energy mental shortcuts, or heuristics, that the human brain commonly employs is one major reason for the systematic errors in decision making that people make, which is the focus of behavioral economics.

A) True
B) False

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Neoclassical economic analysis tends to disregard the following motivations in people's decisions and actions, except


A) charity.
B) selflessness.
C) self-interest.
D) focus on the common good.

E) All of the above
F) B) and C)

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Carlos and Darla are playing the dictator game. Carlos is assigned the role of dictator and given $20 to split between the two of them. Based on previous experiments with this game, if Carlos is a typical player, behavioral economists would expect


A) Carlos to keep all of the money for himself.
B) Carlos to give all of the money to Darla.
C) Carlos to split the money evenly with Darla.
D) Carlos to split the money, keeping a little more than half for himself.

E) A) and C)
F) All of the above

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That most people would prefer to buy meat that is 80 percent lean rather than meat that is 20 percent fat is an illustration of the


A) anchoring effect.
B) framing effect.
C) confirmation bias.
D) endowment effect.

E) A) and B)
F) A) and C)

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Neoclassical economic models make simplifying assumptions about people's rationality and preferences for the following reasons, except


A) these assumptions make the models mathematically elegant.
B) these assumptions allow the models to be conveniently solved mathematically.
C) these assumptions allow the models to generate quite precise predictions of behavior.
D) these assumptions allow the models to generate quite accurate predictions of behavior.

E) B) and C)
F) None of the above

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According to behavioral economists, the human brain


A) makes most decisions based on careful calculation of benefits and costs.
B) uses evolutionary-developed heuristics to make many decisions.
C) only develops heuristics for decision making after the same decision has been made multiple times using a rational framework of comparing benefits and costs.
D) employs heuristics in decision making that are slow but generally error free.

E) A) and B)
F) A) and C)

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Results of the ultimatum game


A) affirm the metaphor of the invisible hand.
B) contradict the metaphor of the invisible hand.
C) demonstrate that markets are generally inefficient.
D) suggest that governments are unnecessary.

E) B) and C)
F) None of the above

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The tendency of people to discount long-term values more than they do near-term values-making many people "future blind"- is known in behavioral economics as


A) myopia.
B) anchoring.
C) framing effects.
D) time Inconsistency.

E) All of the above
F) B) and D)

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The many quirky decisions that people often make, which behavioral economics have found and analyzed, are so ingrained in the human psyche that there is nothing that policymakers can do about helping people make better choices for themselves.

A) True
B) False

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According to behavioral economics, temptation to make harmful decisions can be overcome by presenting decision makers with better information and more options.

A) True
B) False

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One major consequence of the availability heuristic is that


A) people may spend more resources to insure themselves against rare events, but leave themselves uninsured against more common events.
B) someone could persist in pursuing a failed policy despite overwhelming evidence of the failure.
C) bad decisions can be made because people will act without pausing to see whether their intuition is correct or not.
D) some people may wrongly believe in their forecasting ability to predict future outcomes of risky investments.

E) C) and D)
F) A) and D)

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When ordinarily neat people tend to litter in areas that are covered with graffiti, they illustrate the


A) planning fallacy.
B) framing effect.
C) confirmation bias.
D) availability heuristic.

E) A) and B)
F) B) and C)

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