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Trek Transport Company uses a mark associated with its name to distinguish its services from those of other trucking firms. This mark is


A) a certification mark.
B) a collective mark.
C) a service mark.
D) a trade name.

E) B) and C)
F) A) and B)

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A trademark can be diluted by the use of a similar mark.

A) True
B) False

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True

A service mark distinguishes products used, or "put into service," by the government.

A) True
B) False

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The TRIPS agreement covers computer programs.

A) True
B) False

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A copyright owner must place a or an on the work to have the work protected from copyright infringement.

A) True
B) False

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A generic term is not protected under trademark law unless it acquires a secondary meaning.

A) True
B) False

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Mace copies Nick's book, Mumbai Monsoon, in its entirety and sells it to Parkland Books, Inc., without Nick's permission. Parkland publishes it under Mace's name. This is


A) copyright infringement.
B) fair use.
C) licensing.
D) protected expression.

E) C) and D)
F) B) and D)

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Trade names have the same legal protection as trademarks.

A) True
B) False

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College Copy Shop (CCS) compiles, copies, and sells reading materials to students. The compilations are prepared on the instructions of professors, who indicate which parts of which publications should be included for their students. The copied materials include texts published by Deep Topics, Inc. CCS does not obtain the permission of Deep Topics, or any of the other original publishers of the copied materials, and does not pay royalties on the sales of the compilations. Deep Topics and others file a suit against CCS, alleging infringement of their intellectual property rights. Which type of intellectual property is involved in this situation? What is CCS's likely defense? How is a court most likely to rule? Explain.

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The intellectual property at issue in th...

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Bubbly Cola features Sparkly Cola's trademark without its owner's permission. Bubbly's use of the mark is actionable provided


A) consumers are confused.
B) Bubbly's use is intentional.
C) Bubbly's use reduces the value of Sparkly's mark.
D) Sparkly's mark is registered.

E) A) and C)
F) None of the above

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Pricing information is not a trade secret.

A) True
B) False

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Wendy works as a weather announcer for a TV station under the character name Weather Wendy. Wendy can register her name as a


A) a certification mark.
B) a collective mark.
C) a service mark.
D) a trade name.

E) B) and C)
F) A) and C)

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Zoe invents "All for One," new business inventory control software, and applies for a patent. If Zoe is granted a patent, it will protect her product


A) for ten years.
B) for twenty years.
C) for the life of the inventor plus seventy years.
D) forever.

E) A) and B)
F) A) and C)

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It is possible to copyright an idea.

A) True
B) False

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The states and the federal government provide for the registration of trademarks.

A) True
B) False

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In 2002, Hawk Corporation begins making and selling electric motorcycles under the mark "Hawk." Ten years later, Hawk.com, Inc., a different company selling medical equipment and supplies, begins to use "hawk" as part of its URL and registers it as a domain name. Can Hawk Corporation stop Hawk.com's use of "hawk"? If so, what must the motorcycle-maker show?

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Hawk may be successful in obtaining a court order to stop the use of its name as part of another company's URL and registered domain name. This use may constitute trademark dilution. Dilution occurs when a trade mark is used, without permission, in a way that diminishes the distinctive quality of the mark. This cause of action does not require proof that con sumers are likely to be confused by a connection between the un authorized use and the mark. As in this problem, the products in volved do not have to be similar. To succeed on a charge of dilution, how ever, the owner must show that its mark was famous when the dilution took place.

Megan goes to visit her friend Kathleen. While visiting, Megan downloads Kathleen's copy of Photoshop onto her computer's random access memory without Kathleen's permission. Megan is guilty of


A) copyright infringement.
B) patent infringement.
C) cybersquatting.
D) trademark dilution.

E) None of the above
F) A) and C)

Correct Answer

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In cyberspace, trademarks are sometimes called cyber marks.

A) True
B) False

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Anyone who writes a book has automatic international copyright protection.

A) True
B) False

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False

The need to protect intellectual property is recognized in the Declaration of Independence.

A) True
B) False

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